Quarterly report [Sections 13 or 15(d)]

SEGMENT INFORMATION

v3.26.1
SEGMENT INFORMATION
 3 Months Ended
Apr. 04, 2026
Segment Reporting [Abstract]  
SEGMENT INFORMATION
NOTE J – SEGMENT INFORMATION
The Company primarily operates as a global nutrition, personal health and wellness company that develops and manufactures high quality, science-based nutritional, and personal care products. As of the Company's 2025 fiscal year ended January 3, 2026, the Company had two reportable segments: Core Nutritional and Hiya. Additionally, the Company had operating segments that were not material and included as a component of an other category. Effective January 4, 2026, the Company reorganized its reportable segments to three - Core Nutritional, Hiya, and Rise, reflecting the changes in how its chief operating decision maker ("CODM") evaluates the Company's business performance and allocates resources. Additionally, operations of Oola Global, LLC, which was previously included in the other category, were merged into the Core Nutritional segment. All prior period segment information has been recast to conform to the current period presentation.
Management identifies segments based upon the Company's organizational and management reporting structure. The Core Nutritional reportable segment develops and manufactures high quality, science-based nutritional, personal care and skincare products with a primary focus on promoting long-term health and wellness in various geographic markets worldwide that are distributed through the Core Nutritional channel. The Hiya reportable segment is a leading provider of high-quality children’s health and wellness products in the U.S. that are distributed primarily through the direct-to-consumer channel, with recent expansion into retail sales. The Rise reportable segment manufactures and sells high-quality protein bars, powdered protein drinks, and ready-to-drink ("RTD") liquid protein drinks that are formulated to help customers achieve their health goals through clean and simple ingredients. Their products are distributed primarily through sales to large national retailers and club retailers, as well as through the direct-to-consumer channel.
The operating segments primarily reflect the Company's sales channels and represent the way the CODM evaluates the Company's business performance and allocates resources. The CODM is the Company's Chief Executive Officer. The CODM evaluates the performance of each segment based on segment earnings from operations in order to determine how to allocate the Company's resources across its operating segments, including allocating capital and personnel. Transactions between reportable segments are accounted for at cost plus a negotiated mark-up. Intersegment revenues and expenses are eliminated in consolidation and are not included in the Company's consolidated results. The negotiated mark-up is intended to approximate the return that would be expected in an arm's-length transaction and is reviewed periodically by management to ensure it remains commercially reasonable. The CODM does not evaluate operating segments using asset information, accordingly, the Company does not report asset information by segment.
In accordance with FASB Accounting Standards Codification ("ASC") 280, Segment Reporting, the Company has recast prior‑period segment information to conform to the current‑year presentation. The recast affects the presentation of segment financial information for the periods shown below, but there was no impact on the Company’s condensed consolidated financial statements.
Summarized financial information for the Company’s reportable segments is shown in the following tables, including significant segment expenses that are regularly reviewed by the CODM.
Three months ended
April 4, 2026
Core Nutritional
Hiya
 Rise Total
Net sales (1)
$ 204,399  $ 32,150  $ 13,669  $ 250,218 
Less:
Cost of sales 36,749  9,983  12,704  59,436 
Brand Partner incentives 88,654  —  —  88,654 
Selling, general and administrative (2)
60,747  24,771  2,736  88,254 
Segment earnings (loss) from operations $ 18,249  $ (2,604) $ (1,771) $ 13,874 
Reconciliation of segment earnings from operations
Interest income 437 
Interest expense (240)
Other, net 1,394 
Earnings before income taxes $ 15,465 
______________________________
(1)The Core Nutritional segment excludes $928 and $13,026 of intersegment net sales for Hiya and Rise, respectively.
(2)Includes amortization of acquired intangible assets of $4,455 and $211 for the Hiya and Rise segments, respectively.
Three months ended
March 29, 2025
Core Nutritional
Hiya
 Rise Total
Net sales (1)
$ 210,824  $ 37,089  $ 1,626  $ 249,539 
Less:
Cost of sales 37,279  14,107  1,059  52,445 
Brand Partner incentives 89,985  —  —  89,985 
Selling, general and administrative (2)
66,637  23,513  1,288  91,438 
Segment earnings (loss) from operations $ 16,923  $ (531) $ (721) $ 15,671 
Reconciliation of segment earnings from operations
Interest income 723 
Interest expense (411)
Other, net 756 
Earnings before income taxes $ 16,739 
______________________________
(1)The Core Nutritional segment excludes $764 of intersegment net sales to Rise.
(2)Includes amortization of acquired intangible assets of $95, $4,455, and $211, for the Core Nutritional, Hiya, and Rise segments, respectively.
Three months ended
April 4,
2026		 March 29,
2025
Depreciation and amortization:
Core Nutritional $ 3,598  $ 3,645 
Hiya
 4,468  4,483 
Rise 211  211 
Consolidated total
 $ 8,277  $ 8,339 
No single Brand Partner or customer accounted for 10% or more of net sales for the periods presented. The table below summarizes the approximate percentage of total product revenue for the Company's Core Nutritional, Hiya, and Rise reportable segments, that has been contributed by the Company’s Core Nutritional, foods, and personal care and skincare products for the periods indicated.
Three months ended
April 4,
2026		 March 29,
2025
Core Nutritional:
USANA® Nutritionals 71% 75%
USANA Foods(1)
6% 5%
Personal care and skincare 5% 5%
Hiya 13% 14%
Rise 5% 1%
______________________________
(1)Includes the Company’s Active Nutrition line.
Selected Financial Information
Financial information, presented by geographic region is listed below:
Three months ended
April 4,
2026		 March 29,
2025
Net sales to external customers:
Asia Pacific
Greater China $ 123,334  $ 118,746 
Southeast Asia Pacific 30,663  35,720 
North Asia 15,352  18,941 
Asia Pacific total 169,349  173,407 
Americas and Europe (1)
80,869  76,132 
Consolidated total $ 250,218  $ 249,539 
______________________________
(1)Includes results of the Hiya and Rise segments.
The following table provides further information on markets representing ten percent or more of consolidated net sales and long-lived assets (excluding intangible assets), respectively:
Three months ended
April 4,
2026		 March 29,
2025
Net sales:
China $ 112,510  $ 107,690 
United States (1)
63,531  57,923 
______________________________
(1)Includes results of the Hiya and Rise segments.
As of
April 4,
2026		 January 3,
2026
Long-lived assets:
United States (1)
$ 77,497  $ 77,137 
China 29,344  29,556 
______________________________
(1)Includes balances of the Hiya and Rise segments.