USANA Health Sciences, Inc. Quarterly report pursuant to Section 13 or 15(d)

Quarterly report pursuant to Section 13 or 15(d)

Segment Information

Segment Information

3 Months Ended

Mar. 30, 2019

NOTE K – SEGMENT INFORMATION

USANA operates as a direct selling company that develops, manufactures, and distributes high-quality nutritional and personal care/skincare products that are sold through a global network marketing system of independent distributors (“Associates”). The Company aggregates its operating segments into one reportable segment as management believes that the Company’s segments exhibit similar long-term financial performance and have similar economic characteristics. Performance for a region or market is evaluated based on sales. No single Associate accounted for 10% or more of net sales for the periods presented. The table below summarizes the approximate percentage of total product revenue that has been contributed by the Company’s nutritional, foods, and personal care/skincare products for the periods indicated.


	Quarter Ended
	March 31,	March 30,
	2018	2019

USANA® Nutritionals	83%	84%
USANA Foods	8%	8%
Personal care/Skincare
Sensé – beautiful science®	4%	1%
Celavive®(1)	4%	6%

(1) The Company launched Celavive® in every market except China in the first quarter of 2018 and launched in China late in the third quarter of 2018.

Selected financial information for the Company is presented for two geographic regions: Asia Pacific (with three sub-regions), and Americas and Europe. Individual markets are categorized into these regions as follows:

Asia Pacific –

Greater China – Hong Kong, Taiwan and China. Our business in China is conducted by BabyCare Holding, Ltd. (“BabyCare”), our wholly-owned subsidiary;

Southeast Asia Pacific – Australia, New Zealand, Singapore, Malaysia, the Philippines, Thailand, and Indonesia

North Asia – Japan and South Korea;

Americas and Europe – United States, Canada, Mexico, Colombia, the United Kingdom, France, Germany(2), Spain(2), Italy(2), Romania(2), Belgium, and the Netherlands

(2) The Company commenced operations in Germany, Spain, Italy, and Romania near the end of the second quarter of 2018.

NOTE K – SEGMENT INFORMATION - CONTINUED

Selected Financial Information

Financial information by geographic region is presented for the periods indicated below:


	Quarter Ended
	March 31,	March 30,
	2018	2019

Net Sales to External Customers

Asia Pacific
Greater China	$ 157,808	$ 144,153
Southeast Asia Pacific	56,228	54,515
North Asia	18,084	22,228
Asia Pacific Total	232,120	220,896

Americas and Europe	59,878	52,094

Consolidated Total	$ 291,998	$ 272,990

The following table provides further information on markets representing ten percent or more of consolidated net sales and long-lived assets, respectively:


	Three Months Ended
	March 31,	March 30,
	2018	2019

Net sales:
China	$ 140,592	$ 127,372

	As of
	December 29,	March 30,
	2018	2019
Long-lived assets:
China	$ 89,509	$ 95,386
United States	$ 49,195	$ 49,875